To round out our year of Healthcare Entrepreneur Meetups, we just wrapped up our final virtual event of 2020.
HealthIT folks joined us virtually for a conversation with A.T. Gimbel, Partner at Atlanta Ventures, and Angela Fusaro, Co-Founder and CEO of Physician 360.
These events are part of an ongoing series of talks about Healthcare in Atlanta, with an objective of making Atlanta the premier place to start and grow a HealthIT business. The goal of these meetups is to facilitate connections, hear from industry professionals, and truly dig deeper into Healthcare problems that Atlanta entrepreneurs can help solve.
Check out the full video below!
The morning kicked off with entrepreneurs divining into breakout room sessions. In groups of five, they discussed the question: “What’s one thing you want to accomplish before the end of the year?” Next, A.T. and Angela dove into discussion about training as a doctor, the idea behind Physician 360, startup lessons learned, and beyond.
Here's a few takeaways from their conversation.
Making the jump into entrepreneur is no easy feat and it's a very personal journey
The cadence of the transition is very personal. You know yourself, better than anyone else. You have to know your personality. If you are more risk averse, try and look for ways in your current situation where you can be more entrepreneurial. It’s very personal.
What does Physician 360 do?
Our mission is about reimagining the practice of urgent and emergent care. We are a virtual health clinic. We transform neighborhood pharmacies into urgent cares by empowering them with software and rapid tests.
Prove the idea is something people will pay for before you build out a final product.
One of the best ways to evaluate if there was a significant gap in the market was to test it. Before we went and built our own software, we took surrogate softwares and put them in the market to see if people would purchase them ... and they did.
Achieving Product-Market Fit is ongoing
It's an iterative process. What you consider Product-Market Fit on day is different from year two. For us, it was when we figured out who couldn't live without what we were building and then why.
There’s no secret sauce to entrepreneurship
As a founder, what I learn every day is there is no secret sauce. A lot of it has to do with resilience and the ability to combat discouragement in a healthy way. Balance it is fundamental.
© 2026 Atlanta Ventures
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